Experts in social media and advertising say an advertiser exodus has left X reliant on smaller, less reputable ad buyers.
  • X users are complaining about an influx of low-quality ads promoting crypto scams and AI “undressing” apps.
  • The decline in reputable advertisers on X has made the platform more reliant on less reputable ad buyers.
  • The exodus of advertisers, partially due to Elon Musk’s controversial behavior, has left X with a growing revenue gap.

Archive link: https://archive.ph/sbOxS

  • Nobody@lemmy.worldEnglish
    644·
    10 months ago

    You may not like it, but this is what peak advertising looks like. Add in some T-shirts with swastikas on them, and they’ve nailed their target demographic.