![](https://lemmy.world/pictrs/image/f1ccfa59-43c7-4901-8b74-7e45450f8530.png)
![](https://lemm.ee/pictrs/image/22ada561-e66f-4bd0-900c-fc2dab489b6f.webp)
It’s called A/B testing and it’s incredibly common, not just on YouTube, not just on the web, but literally everywhere.
Companies will release two slightly different versions of a product in two different regions and measure which sells better before rolling out further. Or they’ll trial a change in a few areas before deciding if they want to make the change permanently.
That’s fucking hilarious